Grow Deposits
With an Automated
Refer-a-Friend Program
Turn your existing account holders into a source of new deposits. Nueve automates the referral journey, from sending invitations by email, text, or social media to tracking qualifying activity and paying rewards.
Turn Account Holders Into Advocates
Your existing account holders already trust you, and a referral carries that trust with it. For your institution that means stickier account holders and lower acquisition costs: referred account holders stay longer and are more valuable over time.
Nueve turns those existing relationships into a measurable growth channel.
One Referral Program. Three Business Outcomes.
Improve Retention
less likely to leave, referred account holders have a retention advantage that lasts for years.
Lower Acquisition Costs
more than the referral reward paid out — that's roughly the additional value referred account holders bring, on top of costing less to acquire.
Increase Engagement
more products are held by bank advocates, with up to 30% more of their wallet in the primary relationship.
Turn Referrals Into a Simple, Automated Process
Existing Account Holder Sends Referral
Account holders send referrals directly from their existing digital banking experience.
You Set the Requirements
Choose qualifying criteria such as direct deposit, card activity, or minimum funding.
Automated Referral Tracking
The platform tracks the referral from invitation through account opening and qualifying activity.
The Reward Is Paid
Once requirements are met, the reward is automatically paid to eligible account holders.
The Cycle Continues
New account holders can become future advocates, creating an ongoing referral channel.
Reward the Relationship, Not Just the Signup
Pay When the New Relationship Is Valuable
A simple signup bonus only rewards an account opening. With Nueve, you decide what qualifies for a reward. That means you can reward the behaviors that matter to your institution, such as:
See What Is Working in Real Time
The program provides two views of each referral:
Back office dashboardYour team tracks each referral and its status, and sees where referrals are getting stuck.
Account holder viewThe acceptor signs in to their online banking and follows their own progress toward the reward, which keeps them from calling your institution to ask where it is.
Case Spotlight
Turning member trust into scalable growth
Magnifi Financial used Nueve's automated Refer-a-Friend experience on Q2 to streamline referrals, improve visibility, and create a scalable member-growth channel.
Read the full story
See How It Works
A 20-minute demo shows how the referral journey works end to end, how rewards are triggered, and what implementation looks like.